David Hutchin, Author at Custom Marketing

All posts by David Hutchin

Essential Marketing Tools for Your Indie Movie

Let’s be honest here. Marketing movies is not rocket science. Studios have templates to do it. Their marketers are on treadmills turning out exciting tools, and then use them appropriately to influence

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Top 5 Resources for Marketing Your Indie Film

Hello Indie Filmmakers!   Since you’re a clever and untiring bunch, you already know where the best (and free!) templates, tutorials and how-to-vids are located!  When you’re

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Angling for Better International Marketing Results? 6 Perspectives That Matter

  This post offers insights to marketers managing international subsidiaries and that work in an international or global marketing role at a company’s Home Office. The post also offers perspectives

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7 Local Marketing Strategies For Small Businesses

New startup businesses typically operate on a limited budget. Yet, one of their most critical needs is to promote the company to the local community. With area support and word-of-mouth referrals, a business

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How a Custom Marketing Strategy Can Help Your Business Grow

Marketing of products and services is turning out to be one of the most important aspects of a business. With the increase in consumerism, different companies have emerged and are offering their products

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Why Every Serious Business Needs a Solid Marketing Company

One of the most important aspects of any business is a good, effective marketing plan. When you want to build sales, increase brand awareness, and have well-run business functions, a marketing company

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Market Scoping: Uncover Your Profit Opportunities and Threats

CLICK TO WATCH 2-min VIDEO: To uncover your hidden profit opportunities or threats, undertake a market scoping exercise where the following steps are followed and developed in specific detail…

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Step 1 For Every Business

CLICK TO WATCH 2-min VIDEO. A successful business starts with a strong foundation that informs all business and marketing decisions. When setting the foundation, the following points are developed in

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Standing Out As A Small Business

CLICK TO WATCH 2-min VIDEO. Standing out as a small business in a crowded field first requires a clear understanding of how customers view you and your competition across a variety of measures.  Enter

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5 Ways to Avoid Competitive Surprises

CLICK TO WATCH 2-min VIDEO. When doing your competitive review or if you have a top marketing agency do it for you, make sure to…

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